Advertise on YABC

Why advertise your book on YABC?

Because We've Got the Traffic is one of the top 3 Google results for both "ya books" and "young adult books," and we've held that spot for years. We currently have an average of 2,000 visitors interacting with our site every hour.

We're the #1 Community Built Around Teen Readers

Our visitors have posted over 32,000 book reviews on our site. They've also added over 15,500 books to our database. We currently have over 6,000 active members in our online book review community, and our Twitter followers (24,000+), Tumblr followers (3600+), and Facebook fans (9600+) keep on growing. We've been around for a long time (since 1998!), and we’re here to stay.

Focused Exposure in the Teen Market

YA Books Central places your valuable advertising in front of your specific target audience. Given our unique focus, your targeted teen advertising will be seen by more potential customers--tweens and teens who love to read, as well as educators, parents and librarians.

YA Books Central was founded in 1998 by (now) author Kimberly Pauley. Since that time it has experienced steady growth and is widely recognized as one of the leading teen literature sites on the Internet. Content is added to the site on a daily basis, including book reviews from published authors, teachers, and librarians.

Please note that only targeted advertisements are accepted; that is, you must be advertising something topically relevant to young adults or children. In addition, only a limited number of ads are available per month, so please contact us as soon as possible if you wish to coordinate your ad with a launch date or specific time period.

"Advertising on YABC was a wonderful experience for me. They were flexible, quick to respond and most importantly, incredibly effective. Compared to other high-visibility sites, YABC's rates were incredibly reasonable, and traffic to my website increased 36% during my ad's run. I couldn't be happier!" ~ Saundra Mitchell, author of SHADOWED SUMMER and THE VESPERTINE

"When I want to get my books in front of teen readers, YABC is the place to advertise. With an entire social network built around YA books, how can you go wrong?" ~ Myra McEntire, author of HOURGLASS, TIMEPIECE, and INFINITYGLASS.

Rates and Specifications

We offer several online advertising options that will prominently expose your products directly to teen readers. Contact us for pricing. Rates assume client-furnished ads to the correct specifications ready for insertion, otherwise ad design and production fees may apply. Due to the overwhelming request for ad space on YABC, campaigns must be paid for in advance to reserve space. Campaigns cannot be refunded once the campaign start date has passed.

Email credwine(at)yabookscentral(dot)com to request an ad kit, which includes ad info and pricing.


Author Appreciation Blog Tour: Myra McEntire



Dear YABCers,

Today I'm expressing my appreciation for an author who not only writes amazing books, but who is probably one of the best people I've ever met in the publishing industry. 


No lie.

You see, blog tours on book blogs or other book-related websites (like YABC) are usually initiated by publishers or publicists to generate buzz for a particular book, but this isn't that kind of blog tour. We didn't initiate this tour to just promote Myra McEntire.

We did it to show her how much she means to this community. 

(And we kept it a secret until today! Heeeeee!)

Throughout the day, you'll see several of us sharing our love for Myra around the Interwebs (you can find links to all the other posts below) but this is where I get gushy-mushy and tell you why Myra means so much to me, personally.

Without Myra in my life, I would not be where I am today.

Plain and simple.

I would not be the leader of YABC. Myra's the one who told Kimberly Pauley that I'd be perfect for this job. And you know what? She was right.

She was the first industry "insider" who told me my writing was beautiful. Come to think of it, she was the first industry "insider" I met when I first started out. And she actually talked to me. Not once has she snubbed me. Not once has she blown me off. In fact, she has dropped whatever she's doing to encourage me time and time again. She has been with me day and night, always just a text message away, always encouraging me to take the next step forward and to believe in myself. To stand up for myself. To believe I was good enough.

When it was time to finally send out query letters to literary agents after I finished my first book, she was the mama bird who pushed me out of the safety of my nest. She's the one who kept my hope alive when the rejections came in. She's the one who waxed poetic about me to Holly Root, my dream agent, who is now my agent.

Myra's the one who said, "I knew it all along."

She's still saying it. She still believes in me. And when she believes in something, you kinda find yourself starting to believe in it too, even when you thought you'd given up.

I watch her take others under her wing, as she did for me years ago, and sometimes I wonder how any author can take the time to give back as much as she does. She truly loves readers AND authors, and that is just one of the things that makes her so special.

She taught me that there is room for everyone -- being an author is not about competition. She taught me to keep my eyes down and focus on my own work. To shut out the negative thoughts and just write. To suck it up and start on the next book, even when you don't want to. To suck it up and write the next query (when you REALLY don't want to). To laugh at myself. To not hate on myself. She dared me to believe I had something worth offering this world.

And above all?

She taught me to truly appreciate those who stand beside you. To love them and value them because they're too rare and precious to treat carelessly.

Thank you, Myra, for being the person you are, for being my friend, and for giving me the privilege to read your work. It has been a genuine pleasure for me over the years to read your drafts and hear your amazing ideas. I always feel honored (and sometimes even weak in the knees) when you tell me stories.

Please never stop telling us stories.

~ mg

If you'd like to show your appreciation for Myra, you can comment on this post, write your own blog post, or tweet her using @MyraMcEntire and hashtag #authorlove

RPattz loves Myra too.


To read the other Author Appreciation posts about Myra in this blog tour, use the links below. (Some of these are HILARIOUS!) Some posts are already up, while others will be going up throughout the day.


To purchase Myra's debut book, Hourglass, check out these retailers:


To pre-order the sequel to Hourglass called Timepiece, here are the links to do that too!

What is an Author Appreciation Blog Tour? It's a way for bloggers to band together and surprise one very deserving author with a day of LOVE. There is bear hugging. Love blitzing. Compliment swirling. We try to show that author how much they mean to the book community with hilarity, mushiness, drawings, videos, and sometimes cleverly photoshopped images made of WIN. (Also cute boys.)

YA and Kids Books Giveaways

 Here are the books we're giving away this month. Want to enter to win? Just click on the image below to access that book's entry form. Fill out the form, hit send, and cross your fingers. Good luck!

More giveaways will be added throughout each week, so check back often!        




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Exclusive Cover Reveal: Defiance by C.J. Redwine

Today we are thrilled to host the exclusive cover reveal of DEFIANCE by C.J. Redwine.

First, here's a note from C.J.:

Hi, YABC! I'm thrilled to be here today to reveal my cover. My name is C.J. Redwine, and I wrote a book called DEFIANCE. It wasn't actually called DEFIANCE at first, because while I can write a good book, I apparently can't come up with good titles. Thank goodness for editors! Along with my lack of title skills, I lack the ability to draw, paint, or even take a good photograph. My creativity? Strictly words. (As long as those words aren't TITLE words.) So when my editor told me the design team at Balzer+Bray was working on my cover, I had no idea what to expect. My vague, cover-ish ideas where something along the lines of "everything should be on fire!!!" Which is striking, of course, but not altogether helpful in getting across the heart of the story. Thankfully, the team at Balzer+Bray are experts at this sort of thing. When I first saw my cover? I wanted to lick my computer screen. I will not blame you if you want to do the same.

Are you ready to lick your screen? I know I am!

Introducing DEFIANCE, coming this August!


Isn't it gorgeous? Here is the official description straight from the jacket flap:

Within the walls of Baalboden, beneath the shadow of the city’s brutal leader, Rachel Adams has a secret. While other girls sew dresses, host dinner parties, and obey their male Protectors, Rachel knows how to survive in the wilderness and deftly wield a sword. When her father, Jared, fails to return from a courier mission and is declared dead, the Commander assigns Rachel a new Protector, her father’s apprentice, Logan—the same boy Rachel declared her love for two years ago, and the same boy who handed her heart right back to her. Left with nothing but fierce belief in her father’s survival, Rachel decides to escape and find him herself. But treason against the Commander carries a heavy price, and what awaits her in the Wasteland could destroy her.

At nineteen, Logan McEntire is many things. Orphan. Outcast. Inventor. As apprentice to the city’s top courier, Logan is focused on learning his trade so he can escape the tyranny of Baalboden. But his plan never included being responsible for his mentor’s impulsive daughter. Logan is determined to protect her, but when his escape plan goes wrong and Rachel pays the price, he realizes he has more at stake than disappointing Jared.

As Rachel and Logan battle their way through the Wasteland, stalked by a monster that can’t be killed and an army of assassins out for blood, they discover romance, heartbreak, and a truth that will incite a war decades in the making.

Doesn't that sound amazing? You'll defintely want to put this one on your to-read list. Better yet, head to these retailers to pre-order your copy:

Barnes & Noble

If you'd like to post this cover on your blog, please provide a link back to this page in your post. 

And there's more! Enter to win a signed finished copy of DEFIANCE and an exclusive piece of DEFIANCE swag over at C.J.'s blog. Head there now to enter!


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